In times of crisis, we need to use simple, human language: “How are you? I know this is an uncertain and scary time.”
We also need to provide clear information and direction and to do so often: “Today, this is what we can do and it matters that we do it well.”
Now is the time to communicate, communicate, communicate:
Check in with your people, what do they most need in order to focus themselves well for the long haul of change ahead?
To advance your communication skills, read these two Forbes posts (5 minutes):